“Heighten Your Senses” Trademark Filed by Sony Interactive Entertainment


Prabhjot Kaur 23/06/20 #copyright #patent #trademark #brandprotection #infringement #news #newsupdate #topnews #world #headlines #breakingnews #latestnews #trending #blogging #educationalblog #Trademarkclickcom #Sony #PS5 #PlayStation #DualSense #HeightenYourSenses #Xbox

Virtual is the new reality! Without a doubt, the definition of gaming has drastically changed over past few decades. Earlier, the sphere of gaming was limited to outdoor and indoor sports inclusive of classic amusements like cricket and football or carrom and chess. And now, as is evident, gaming is an entirely distinct field plainly directing towards electronic gaming. Illustratively, those badminton courts are transformed as big screens and the competitors as the computer. This futuristic ‘Man v. Computer’ world is commendable and needless to say, highly competitive. Well, well! Like every domain has a champion, Microsoft and Sony Interactive Entertainment are the maestros of gaming world. With their spectacular Xbox and Playstation series, the two giants never fail to win over the hearts of gaming enthusiasts. To claiming victory in this neck-to-neck cold tussle, the brands frequently upgrade their series by adding forward-thought features and designs to their classic games and console hardware.

Earlier this month, Sony Interactive Entertainment unveiled designs for its new and much exciting PlayStation 5 (PS5) series. The online announcement was viewed by millions of people, especially video-game maniacs from all over the world.  The highly anticipated PS5 is acquainted by a line-up of mind-blowing games coming to the next-generation hybrid console with Dual Sense Controller.

Certainly, the new design and name is precious and so is safeguarding the same. With this in mind, Sony filed a trademark application for the slogan “Heighten Your Senses” on June 12, 2020, the announcement day. As mentioned in the application bearing number 88961806 filed before the United States Patent and Trademark Office, the mark has been filed under Class 28 for goods including “Controllers for game consoles; game controllers for computer games.”

The mark applied for is different from any words announced by Sony like “PlayStation 5” or “Dual Sense”. Since, the purpose is directly mentioned in the application it makes sense to link the same with the Console. As mentioned, the mark consists of standard characters with no designated font, colour or size as such.

More details with respect to the gaming console and the trademark application is expected to turn up as the months pass by. The sources suggest that the newest PS version is all set to hit the markets by the end of 2020.

Comments

Quick Links

  • File your trademark

    Trademark Click is one of its kind online trademark filing portal in India for entrepreneurs and businesses, providing trademark...

  • Search your trademark

    Trademark Click is one of its kind online trademark filing portal in India for entrepreneurs and businesses, providing trademark...

  • Renew trademark

    Trademark Click is one of its kind online trademark filing portal in India for entrepreneurs and businesses, providing trademark...

Social Networks